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You’ve had the idea for a new business or website. Deciding what to call it comes next. It’s a critical step that can make or break a business. Plenty of great ideas have been sunk with a name that jars.
In this unit you will learn how to find a brand and domain name that’s unique easy to remember and easy to understand. It will include:
– Kicking the process off with a brainstorm
– Refining your ideas to those that are unique short & memorable
– Working out which domain extension is right for you
Finally we’ll talk about how to test your ideas out on friends and potential customers.
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